Lamination has become popular as it is ultimately used to protect the paper and make printed products water-resistant and sturdy. When used for packaging, the printing and logos become more sharp and visually appealing which increases the customer’s interest towards the product.
Having your packaging materials to be laminated means you can protect them from staining, creasing and sun damage. In this comprehensive guide, we’ll discuss different types of lamination printing which adds the packaging a more premium look. Continue reading to know more!
Lamination printing is the process of putting a thin plastic layer to the cardboard or corrugated material to make the printed product look more appealing. It is a clear film that can be glossy or matte in colour.
The main purpose of lamination is to keep the printed material moist, free of dirt and stains, and free from wear and tear while also improving its appearance. It is basically used to protect the product and increases its shelf life.
Matte lamination printing is the most popular type of lamination which is often chosen by businesses who want a more natural look for their packaging. It incorporates using a matte film coating on the surface of the packaging.
This adds a clear and smooth finish to the printed material and make them look velvety. Matte lamination is versatile and can be used for different themes like for rustic, or premium look. Even if you want to make your packaging looks minimal, this is the best to consider.
Foiling
This finish lets you create patterns or other details in gold or silver foil. This looks great on logos and text for invites too.
Spot UV
Spot UV finish allows you to add a gloss to various spots of your packaging. It’s slightly raised from the print, and super glossy, making it really stand out on a matte background.
Gloss lamination has also become a popular choice which makes the texts and images looks sharper and increases its visual appearance. This is a durable choice because it repels fingerprints, dust and dirt. This plastic in gloss lamination printing gives a shiny texture.
Therefore, is the packaging comes in contact with dirt, it will be wiped clean due to its glossy texture. Gloss lamination printing is most commonly applied to the product’s both side which highly protects the product.
Scuff-proof lamination provides a high level of smooth and protective surface and is therefore perfect for packaging boxes which are handled more frequently. This lamination provides resistance to the scratch marks which can develop during handling and shipping of the package. However, this is also great for dark printed packaging, as darker colour tends to show more scratches as compared to lighter colours.
Soft touch feels silkier and softer and its velvety feel makes the paper look more luxurious. Businesses who want to make their packaging feel higher end and premium, uses this type of lamination. Its smooth feel creates a premium look which makes the packaging more natural looking and attractive.
Silk lamination works on the same principles as standard lamination, but instead of using plastic to cover regular paper, it uses a layer of plastic to make the paper more robust, stronger, more appealing. But the strength of the connection formed between the paper and the plastic lamination covering is what sets silk lamination apart from the other type; it has a softer surface and is of higher quality.
Although the material is not entirely glossy or matte, it does reflect some light in a way similar to that of silk. Due to the smooth and natural-looking finish, the product will also appear more appealing and be considered a “premium” alternative. Often, book covers, pamphlets, and business cards are finished with silk lamination.
A lot of laminated objects are vulnerable to scuffs, rips, smearing, and scratches. To prevent such, a protective layer was formed via laminating. Print protection can be achieved by coating your print with a layer of lamination.
A crucial strategy for giving your printed goods more durability and longevity is lamination. Especially with gloss lamination, your items have an almost indestructible quality that makes them resistant to water damage and much harder to break. Oil, smudges, and fingerprints are readily removed. Additionally, they are less prone to fold or rip.
In marketing and sales, sensory experiences play a major role. Laminated products have a gorgeous appearance and a pleasant feel that boost customer confidence and make your business and products more appealing.
You can shield something from UV rays by laminating it. Sadly, UV radiation deteriorates paper, drastically changing the piece’s appearance and/or longevity. Thus, laminate it to prevent those problems.
Adding a distinctive look and feel to something is another compelling reason to laminate it. You can make something flat, moderately shiny, or extremely glossy by adding lamination.
The overall colour of your print is also impacted by lamination printing. Matte lamination produces a slightly duller tint, while gloss lamination intensifies the colour. Colours appear richer and deeper when they are laminated with velvet.
Lamination is the finishing process used in printing where heat and pressure are applied to a thin sheet of plastic, called a laminate, to create a shiny, professional, and aesthetically pleasing product.
If you’re looking for attractive and aesthetically pleasing finishes for your product packaging box, don’t hesitate to get in touch with us at Emenac Packaging New Zealand. We have an experienced and professional packaging team that will make your packaging dreams come true.
