Magnetic Closure vs. Drawer Boxes: Best Choice for Jewellery?

Both the magnetic closure and drawer boxes are perfect for luxury packaging, like jewellery. That’s why it is somewhat difficult to give priority to one of these two boxes over the other. This is due to similar features, the same level of aesthetic appeal, and presentation.

However, some features set them apart and will help you choose between them. Keep reading to know the major differences between magnetic closure vs. drawer boxes, and to know the best choice for your jewellery brand.

Magnetic Closure vs. Drawer Boxes

Magnetic Closure Boxes

For high-end, luxury, and fragile products, custom-printed magnetic closure boxes are highly persuasive. These boxes are appealing and attractive enough to capture the attention of customers.

A magnetic closure box is like a flip-top box that features hidden magnets that allow the lid to snap shut with a click. The opening and closing of this box create a premium feel that customers actually notice.

Here are some benefits that these boxes offer to jewellery brands.

Memorable Unboxing Experience

The stylish magnetic closure enhances the overall unboxing experience. Apart from unboxing, you can also enhance the display of your items with these boxes.

Better protection

These boxes are made from paper-based packaging materials that are highly durable to withstand any damage. Additionally, the shape of the magnetic box packaging protects products from all sides while keeping them stylish.

Enhanced Value

By adding add-ons, inserts, embellishments, and finishes, it is easy to increase the perceived value of precious jewellery items. Alone, these boxes are enough to make the appearance of jewellery products stylish, but when customisations are added onto it, they look more amazing.

Drawer Boxes

The design of custom printed drawer boxes features two separate parts: a large outer cover that encloses an inner sliding tray. The opening and closing mechanism of this box is completely different from that of a magnetic closure box packaging.

These boxes are highly suitable for small, premium products such as jewellery items, gifts, and electronics. What are a few of the prominent features of these boxes?

Easy Opening and Closing

A sliding drawer of a box makes it easy for customers to open and close the box without any issue. Hence, the opening and closing of these boxes requires less effort than magnetic closure box packaging.

Maximise Protection

Custom-printed drawer boxes are highly protective and perfect for small items of great value. How do these boxes provide better protection? Sliding drawer cover with protective sleeve enclosed in rigid material enhances overall protection.

Convenient Manufacturing

Drawer boxes are manufactured with a simple structure that is not only protective but also effective for organising your products. However, these boxes are not suitable for larger and more precious items that cover much space and should be delivered with care.

Branding

With these paper drawer boxes, you can increase your branding efforts. These boxes allow you to make customisations of your choice, like printing, finishing, add-ons, and embellishments. However, make one thing in mind that these boxes are not useful for bigger products.

Comparison Table: Which One to Choose?

We're going to present the comparison table that will help you choose between these boxes.

Final Thoughts!

Magnetic closure vs. drawer boxes, both are perfect choices for jewellery packaging needs. It all depends on your brand packaging needs, which works best after considering all the essential factors.

We at Emenac Packaging New Zealand manufacture both types of boxes. The customisation options are endless, prices are market competitive, minimum turnaround time, free design assistance, and much more.